October 16, 2012
Y’all: I don’t even know where to start. I was lucky enough to kick off World Food Day—today!—with the absolutely brilliant Robyn O’Brien (@unhealthytruth) and Gary Hirshberg, cofounder, former CEO and Chairman of Stonyfield Organic. These two are among the most dynamic food activists in the world. I’m looking forward to sharing their work with you in detail soon but, in the meantime, in honor of World Food Day, I want to tell you THE big takeaway from listening to and speaking with Robyn and Gary today:
Each and every one of us can make a difference.
Robyn was a food industry analyst who’d grown up in a conservative family in Texas. She wasn’t into the whole “hippie food thing.” In fact, she fed her four children blue yogurt and Eggo waffles. Until her youngest got sick. Gary, on the other hand, was into the “hippie food thing.” He was a pioneer, even, who grew a profitable organic food business that proves time and time again that you can do good and make money. Against the odds, both have become leaders. But, once upon a time, they were just like you and me. They know, first hand, that caring, passion and dedication are all it takes.
Gary and Robyn have come to make food activism their business, their livelihood so their impact is huge. It’s not yours and so your impact will be smaller, but it will be. Because—as Gary and Robyn reminded us as business leaders—at the end of the day, numbers define the bottom line. The more people who speak up, the bigger the impact. Period.
So today, mark World Food Day by making your voice heard. Speak out to end hunger. I’ve listed three ways that you can below. Each takes a minute. Literally
Today, speak up for food. Tomorrow, we’ll get back to cooking.
* Sign the ONE.org Food Day petition
* Tweet a message to the Secretary Clinton at the State Department. Go to ONE.org to do it quick, even if you don’t have a Twitter account! (No excuses!)
* Like “World Food Day” on Facebook
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